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Writing for Usability vs. SEO: Friends, Foes or False Dichotomy?
In Don’t Make Me Think, Steve Krug gives a spot-on guide to website usability— all that stuff that helps visitors to your site find what they’re looking for. What Krug’s book doesn’t touch on is the...
View ArticleHile Design to Create New Website for The McCreadie Group
Hile Design LLC has been chosen to develop a new website and corporate logo for The McCreadie Group, an Ann Arbor-based software developer for the pharmaceutical industry. Founded in 2004, The...
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The question almost no one is asking (but maybe should be): Do FAQs improve SEO?
Note: If you’d like, you can skip the off-color backstory and go directly to how FAQs can be useful, today. The first time I saw the letters F-A-Q strung together was in the early 1990s at a grungy...
View ArticleHile Design to Design Two New Games for Goldbrick Games
Hile Design LLC has been hired by New Hampshire-based game developer Goldbrick Games LLC to design packaging and game elements for two new family-oriented games: a continuous play card game and a dice...
View ArticleAttention entrepreneurs: does this animation speak to you?
We recently had the pleasure of completing another custom animation. This one was commissioned by Randy Albert, CEO of LevelUP LLC. Randy and his team help small and midsized businesses transition...
View ArticleHile Design to Develop Website for Flexible Automation
Hile Design has been hired by Flexible Automation, Inc. of Burton, Mich. to design and build a new website for their current URL: www.flexautoinc.com. Founded in 1983, Flexible Automation provides the...
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Hile Design Wins “Best of Show” at the 2013 ADDY Awards
Animation Promoting Scio Township Takes District’s Top Prize The Hile Design team that developed the animation — Charlie Szczygiel (left), Dave Hile, and Caleb Brokaw (right) — pictured with Scio...
View ArticleHile Design to Provide Marketing Support for Andrew Kukes Foundation
Non-profit aims to increase awareness of the diagnosis and treatment of social anxiety Ann Arbor, Mich., …Hile Design LLC has been hired by the Andrew Kukes Foundation for Social Anxiety (AKFSA), of...
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Hile Design to Develop Website for New University of Michigan Initiative
The Momentum Center will facilitate interdisciplinary research to end childhood obesity Ann Arbor, Mich., … Hile Design LLC has been hired by the School of Public Health at the University of Michigan...
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Hile Design Wins Silver Creative Award at the 2013 Summit Internationals
Animation Promoting Scio Township’s Business District Garners a Second Award Ann Arbor, Mich., … Hile Design LLC is pleased to announce that the Ann Arbor creative firm was awarded a Silver Creative...
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